Content Designer (4775)

The Content Design team is part of the User Centred Design team in Digital Delivery and Change Division. The Content Design team is responsible for the design and delivery of content for all our benefits. We work on continuous improvement projects and support business as usual activities. The team is multi-disciplinary and brings together a vast range of skills and expertise to ensure that clients are at the centre of the design and development of all our content design.

Content designers make things easier for people to understand and use. They make sure the appropriate content is shown to users in the right place and in the best format. This can involve creating, evaluating, updating and reviewing content at all stages of the end-to-end journey of a service (across digital and offline channels) to help users complete their goal and government deliver a policy intent.

At this role level, you will:

• be comfortable using evidence, data and research to make content decisions.
• build relationships across government to focus on the needs of the user and to influence stakeholders.
• contribute to and use the style guides and content patterns.
• engage with and contribute to the Scottish Government content design community of practice.

Responsibilities

• Work in agile teams and help them to manage and visualise outcomes, prioritise work, define scope and agree a minimum viable product (MVP). Adapt, reflect and be responsive to feedback.
• Create prototypes and content plans to demonstrate proposed approaches to content design. Explain how the pattern choice, publishing approach and metadata will shape how the content will be published and managed.
• Prioritise and build relationships with stakeholders. Communicating with them in various ways to build consensus on content design approaches that balance the needs of the business and user.
• Establish and iterate content patterns and standards. Contribute to the creation and development of content strategies and processes.
• Create and iterate content for end-to-end services that makes complex language and processes easy to understand. Record design decisions and design debt. Provide evidence and acceptance criteria for design decisions that show how the content meets user needs.
• Use data, research and evidence to plan, write, design and edit content across multiple channels that meets content styles and standards. Set review dates and monitor the effectiveness of content to make continuous improvements.
• Engage with and contribute to the Scottish Government content design community of practice.

This job is broadly open to the following groups:

• UK nationals
• nationals of the Republic of Ireland
• nationals of Commonwealth countries who have the right to work in the UK
• nationals of the EU, Switzerland, Norway, Iceland or Liechtenstein and family members of those nationalities with settled or pre-settled status under the European Union Settlement Scheme (EUSS) (opens in a new window)
• nationals of the EU, Switzerland, Norway, Iceland or Liechtenstein and family members of those nationalities who have made a valid application for settled or pre-settled status under the European Union Settlement Scheme (EUSS)
• individuals with limited leave to remain or indefinite leave to remain who were eligible to apply for EUSS on or before 31 December 2020
• Turkish nationals, and certain family members of Turkish nationals, who have accrued the right to work in the Civil Service

Further information on nationality requirements (opens in a new window)

Expected Timeline (subject to change)

Sift - week commencing 21st September 2026

Interview – week commencing 12th October 2026

Location - In Person in either Dundee or Glasgow

To apply please submit an application form by clicking on the ‘Apply at Advertisers Site’ button.

Feedback will only be provided if you attend an interview or assessment.