Marketing Officer

Available Locations

Liverpool, Newport, Norwich, Glasgow or Birmingham.

The following locations listed below are restricted to contracted GCA staff already based in one of these offices:

London, Bristol, Manchester or York.

External applicants are not eligible for these sites. If you select one of these locations as an external applicant your application will unfortunately be withdrawn.

Insight into GCA - Webinar

Watch our Webinar on the above link and gain valuable insight into GCA and our recruitment processes.

Are you a digitally-led and innovative marketing professional ready to help us build our brand and tell our 'value for the nation' story with impact? We are seeking a proactive marketing officer who can hit the ground running for this 14-month fixed-term opportunity.

If you have a passion for creative excellence and trying new ideas this role offers an exciting opportunity to play a pivotal role in the delivery of our multi-channel marketing strategy, helping elevate our brand.

Job Summary

This role is part of a marketing team of 8 that sits within a wider marketing, communications and engagement team of 30 people at GCA. You will be working in a complex and dynamic environment at the heart of government.

Working under one of our Marketing Managers, you will create compelling and engaging multi-channel marketing activity that achieves our organisational goals. You will be comfortable taking the initiative and developing creative new ideas to build awareness and drive action.

Key Accountabilities:

• Manage and optimise our digital marketing channels, including social media, email and search
• Use data and insight to optimise content and channel plans to achieve measurable objectives and key performance indicators
• Leverage the latest digital marketing tools and techniques, including marketing automation and Artificial Intelligence (AI)
• Support marketing managers to develop innovative and creative marketing content and select the right format for the channel
• Work collaboratively with internal and external stakeholders, including marketing agencies, to develop content and optimise channels
• Ensure consistent, high-quality application of our brand across all marketing outputs
• Apply the principles, policies and practices of Government Communications Service to a high professional standard, including accessibility and inclusive communication standards

This job is broadly open to the following groups:

• UK nationals
• nationals of the Republic of Ireland
• nationals of Commonwealth countries who have the right to work in the UK
• nationals of the EU, Switzerland, Norway, Iceland or Liechtenstein and family members of those nationalities with settled or pre-settled status under the European Union Settlement Scheme (EUSS) (opens in a new window)
• nationals of the EU, Switzerland, Norway, Iceland or Liechtenstein and family members of those nationalities who have made a valid application for settled or pre-settled status under the European Union Settlement Scheme (EUSS)
• individuals with limited leave to remain or indefinite leave to remain who were eligible to apply for EUSS on or before 31 December 2020
• Turkish nationals, and certain family members of Turkish nationals, who have accrued the right to work in the Civil Service

Further information on nationality requirements (opens in a new window)

This vacancy is using Success Profiles (opens in a new window), and will assess your Behaviours, Experience and Technical skills.

Selection Process

Please note that should there be a tie at interview, the lead success profile is experience.

A reserve list may be held for up to 12 months, which the Civil Service may use to fill future suitably similar vacancies across government for candidates who are considered appointable following interview. Should you be placed on a reserve list and want to be removed please contact recruitment@gca.gov.uk.

Please note that as part of this recruitment process, if you are unsuccessful at the interview stage but are close to the benchmark score you may be considered for and offered a role at a lower pay band within the same job family.

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