4134 - Digital Communications Manager - Welsh Essential
Welsh Government
- Department
- Welsh Government
- Location
- Cardiff
- Openings
- 1 post
- Grade
- HEO
- Salary
- £37,111 to £45,378
- Closing
- 27 days left
- Profession
- Administration
- Contract
- Permanent
- Security clearance
- CTC
- Working pattern
- Full-time, Part-time
Job summary
This pivotal role involves producing high-quality digital content to promote the Welsh Government’s policies and initiatives, engage with the public, and enhance our online presence across various platforms.
What they’re looking for
- Create high quality video, photo and design content across all official Welsh Government social media channels, ensuring output meets legal compliance and industry accessibility standards.
- Provide expert advice and training on creating video, photo design assets, as well as social media best practice and emerging trends to colleagues.
- Support the design and development of a clear style for video, photo and design content that can be implemented cross government
- Work with other digital communication professionals, participating in a culture of inclusion, innovation, and continuous development.
- Contribute to comprehensive social media strategies that align with the Welsh Government's priorities and effectively engage the public.
- Collaborate with internal teams and external stakeholders to ensure cohesive and coordinated communications.
- Manage and monitor digital and social media channels; being responsible for weekly grids and ensuring channels are engaging, and responsive, and that all content adheres to Welsh language standards.
- Produce in-depth social analyses and reports for each campaign and a monthly dashboard, giving insight to Ministers, colleagues, and officials, and using this evidence to inform future activities.
- Provide regular research and case studies on the use of emerging digital services, tools, trends and innovations and give feedback on their application for the Department.
- Create and identify opportunities to grow followers and reach new audiences relevant to communications aims.
Behaviours you’ll be assessed on
This advert says the panel will score you against these behaviours at HEO level. Each one links to worked examples.
Job description
The successful candidate will manage photography, video and design assets, associated IT, and ensure compliance with legal and regulatory requirements for the capture, storage, and distribution of content.
They will ensure our messages resonate with diverse audiences and reflect the values and objectives of the Welsh Government. This position is part of the Government Communications profession.
Nationality requirements
This job is broadly open to the following groups:
- UK nationals
- nationals of the Republic of Ireland
- nationals of Commonwealth countries who have the right to work in the UK
- nationals of the EU, Switzerland, Norway, Iceland or Liechtenstein and family members of those nationalities with settled or pre-settled status under the European Union Settlement Scheme (EUSS) (opens in a new window)
- nationals of the EU, Switzerland, Norway, Iceland or Liechtenstein and family members of those nationalities who have made a valid application for settled or pre-settled status under the European Union Settlement Scheme (EUSS)
- individuals with limited leave to remain or indefinite leave to remain who were eligible to apply for EUSS on or before 31 December 2020
- Turkish nationals, and certain family members of Turkish nationals, who have accrued the right to work in the Civil Service
Further information on nationality requirements (opens in a new window)
Selection process
This vacancy is using Success Profiles (opens in a new window), and will assess your Behaviours, Experience and Technical skills.
Welsh Government, like all other Government Departments use Success Profiles when we recruit. For each role we consider what you will need to demonstrate to be successful. This gives us the best possible chance of finding the right person for the job. It raises performance and improves diversity and inclusivity.
The selection process and stages are:
Number of Stages:2 stage process
Stage 1Application Form
Stage 2Interview
Feedback will only be provided if you attend an interview or assessment.
Practise before you apply
Civil Service panels score every answer against the Success Profiles behaviours at HEO level. Practise STAR answers and get them marked against the same framework.
3 free questions · No card needed
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